ShareOfAsk – AI Visibility Tracking, Brand Monitoring and Competitive Intelligence Platform

ShareOfAsk is an AI visibility monitoring platform that helps businesses understand how their brands appear in responses generated by artificial intelligence assistants. Designed for marketing teams, SEO professionals, digital agencies, and brand managers, the platform measures brand mentions, competitor visibility, recommendation positions, sentiment, and cited sources across major AI search and conversational platforms.

As consumers increasingly use AI assistants to research products, compare services, and identify potential vendors, businesses need new ways to understand their presence in AI-generated recommendations. Traditional website analytics primarily measure activity that reaches a website, while AI assistants may influence purchasing decisions without generating a measurable website visit.

ShareOfAsk addresses this visibility gap by tracking how AI systems respond to relevant buyer questions and documenting the evidence behind each result.

The platform supports monitoring across ChatGPT, Claude, Gemini, Perplexity, Grok, Google AI Overviews, and Google AI Mode. It combines recurring AI visibility measurements with competitor analysis, citation tracking, brand perception insights, and actionable recommendations.

Rather than presenting a single unexplained visibility score, ShareOfAsk provides individual metrics and access to the underlying AI responses, allowing teams to evaluate findings and make informed marketing decisions.

What Is ShareOfAsk?

ShareOfAsk is a specialized AI search visibility and brand intelligence tool that measures whether a business appears when potential customers ask AI assistants for recommendations.

For example, a buyer might ask an AI assistant:

"Which CRM consulting companies can help migrate customer data to a new platform?"

The assistant may recommend several providers, describe their capabilities, and reference external websites.

ShareOfAsk helps a business determine whether its brand appeared in that response, which competitors were recommended, how prominently the brand was positioned, and what information sources were cited.

By repeating relevant questions across different AI platforms and monitoring the results over time, businesses can identify patterns in their AI visibility.

The platform is particularly relevant to generative engine optimization (GEO), AI search optimization, brand monitoring, and competitive intelligence.

Its main purpose is not to manipulate AI answers directly but to provide measurable evidence that can guide improvements to brand information, content strategy, and online presence.

Key Features of ShareOfAsk

1. AI Brand Visibility Tracking

ShareOfAsk monitors how frequently a brand appears in AI-generated answers to selected buyer questions.

Users create a collection of relevant prompts based on their products, services, industry, audience, and target market.

The platform submits these questions to selected AI models and analyzes the responses.

Results show whether the tracked brand appears, how often it is mentioned, and how visibility differs across questions and AI providers.

This helps businesses understand where their brand is included in AI-generated recommendations and where competitors may receive more attention.

2. Multi-Platform AI Search Monitoring

ShareOfAsk supports several major AI assistants and AI-powered search experiences.

Supported platforms include:

ChatGPT

Claude

Google Gemini

Perplexity

Grok

Google AI Overviews

Google AI Mode

Each platform may produce different recommendations for the same question.

By comparing results across providers, teams can identify differences in brand exposure and discover which AI environments are more likely to mention their business.

The platform records each response in the context of its original question, selected model, and measurement time.

3. AI Share of Voice Analysis

ShareOfAsk measures a brand's competitive presence within the collected AI responses.

Its Competitive Share of Voice metric compares the tracked brand's counted mentions with the total counted mentions of relevant brands in the analyzed answers.

This helps marketing teams evaluate their visibility relative to competitors.

For example, a business may appear in several AI responses but still have a relatively small competitive share if other companies are recommended more frequently.

Tracking this metric over time can help identify changes in the competitive landscape.

4. AI Competitor Monitoring

The Competitors dashboard compares a tracked brand with other businesses mentioned in the same AI-generated answers.

It identifies known competitors and can surface additional brands discovered during monitoring.

Users can examine which competitors appear most frequently, how they are positioned in recommendation lists, and how AI systems describe them.

This information can help businesses identify competitive gaps and better understand how their market is represented in AI-assisted discovery.

5. Brand Perception and Sentiment Analysis

ShareOfAsk evaluates how AI-generated answers describe a brand.

The Perception dashboard includes brand mentions, summaries, sentiment labels, and supporting response text.

Sentiment is classified as positive, neutral, or negative, with a numerical score ranging from -1.0 to +1.0.

These scores help users explore how a brand is portrayed across measured responses.

For example, AI assistants might regularly associate a company with affordability but rarely mention its enterprise security capabilities.

Such findings can reveal gaps between a brand's intended positioning and the information appearing in AI-generated answers.

Because sentiment and brand detection rely on automated interpretation, users can inspect the original wording to assess whether the analysis is accurate.

6. AI Citation and Source Tracking

ShareOfAsk identifies websites and pages cited in the AI responses it monitors.

The Sources dashboard allows users to explore citations by AI provider, question, and website category.

This helps marketing teams discover which external resources appear alongside recommendations in their market.

For example, an AI assistant may cite an industry publication, a software review website, or a discussion forum when answering a buyer's question.

Businesses can examine these sources to understand what information they contain and whether their brand is represented accurately.

A citation does not prove that a specific webpage caused an AI model to recommend a brand. ShareOfAsk treats citations as observable evidence rather than definitive explanations of model behavior.

7. AI Visibility Recommendations and Action Analysis

ShareOfAsk includes an Actions dashboard that turns monitoring findings into practical recommendations.

Each action analysis connects a suggested improvement with supporting evidence and an explanation of its potential importance.

Recommendations may involve reviewing brand listings, improving service descriptions, addressing missing information, or creating content that better answers buyer questions.

Teams can review the proposed steps and decide which actions are appropriate.

The dashboard also allows users to keep track of completed or dismissed recommendations.

ShareOfAsk provides guidance and measurement rather than automatically modifying websites or publishing content.

8. Automated Daily AI Visibility Monitoring

Paid plans include scheduled daily checks of saved buyer questions.

Users can configure the time at which their recurring monitoring runs.

Each snapshot records the AI responses and related measurements, creating a history that can be compared across different dates.

This allows businesses to investigate changes in visibility, competitor mentions, brand perception, and cited sources.

Historical monitoring is particularly useful for evaluating whether observed changes persist over time rather than relying on a single AI response.

9. Shareable AI Visibility Reports

ShareOfAsk supports read-only report links that allow teams to share selected findings with stakeholders.

Reports can include sections such as:

Overview

Visibility

Brand Mentions

Recommendations

Competitors

Sources

Teams control which sections are visible in shared reports.

Recipients can open a report link without signing in, while account management, billing information, and workspace settings remain excluded.

Because anyone possessing a public report link can access its enabled sections, teams should consider the sensitivity of the information before sharing.

Starter and Growth plans also include CSV export for additional analysis and reporting.

10. MCP Integration for AI-Assisted Analysis

ShareOfAsk provides an MCP server with OAuth-based authentication.

Model Context Protocol (MCP) allows compatible AI assistants to access information from connected tools.

Through this integration, authorized assistants can retrieve workspace information such as tracked questions, competitor data, brand mentions, citations, and recommendations.

Teams can use this connection to prepare summaries, investigate changes between monitoring periods, and develop research briefs.

Access follows workspace permissions, so users can retrieve only the information their roles permit.

How ShareOfAsk Works

ShareOfAsk follows a three-stage workflow: Ask, Verify, and Act.

Step 1: Ask Relevant Buyer Questions

Users begin by identifying questions that potential customers are likely to ask when evaluating products or services.

These questions should reflect real purchasing considerations, including industry requirements, use cases, location, and buyer needs.

For example:

"Which cybersecurity consulting firms specialize in cloud security assessments?"

The user selects the AI platforms to monitor, and ShareOfAsk submits each question as an ordinary user message.

The platform's methodology avoids adding hidden instructions intended to favor the tracked brand.

Step 2: Verify AI Responses

After collecting the answers, ShareOfAsk analyzes the responses for brand mentions, competitor references, recommendation order, sentiment, and citations.

Users can inspect the original answers behind the calculated metrics.

Each observation remains associated with its question, AI model, and collection time.

This provides a traceable basis for understanding the reported results.

Step 3: Act on the Findings

The platform can generate recommendations based on the collected evidence.

Marketing teams can review these findings and decide whether to update existing content, improve external listings, clarify service information, or investigate competitor positioning.

Subsequent monitoring can help evaluate whether the brand's measured visibility changes.

Understanding ShareOfAsk Metrics

ShareOfAsk uses four main visibility metrics rather than combining everything into a single score.

AI Presence

AI Presence measures the percentage of successfully measured answers that mention the tracked brand.

Formula:

AI Presence = (Answers Mentioning the Brand ÷ Total Measured Answers) × 100

A brand is counted once per answer, even if its name appears multiple times.

Failed requests are excluded from the calculation.

Competitive Share of Voice

Competitive Share of Voice measures the tracked brand's proportion of counted brand mentions within the analyzed competitive set.

Formula:

Competitive Share of Voice = (Brand's Counted Mentions ÷ Total Counted Brand Mentions) × 100

The calculation includes tracked competitors and eligible additional brands identified during analysis.

Each brand contributes no more than one counted mention per answer.

Question Coverage

Question Coverage measures the percentage of tracked questions for which the brand appears in at least one measured response.

Formula:

Question Coverage = (Questions with at Least One Brand Mention ÷ Total Measured Questions) × 100

This metric helps identify how broadly a brand appears across different buyer needs and search topics.

Average First Position

Average First Position measures the brand's average recorded placement within extracted recommendation lists, where a position can be identified.

Lower values indicate earlier placement.

This metric can help users distinguish between brands that appear prominently and those mentioned later in an answer.

These measurements describe the platform's sampled AI responses. They should not be interpreted as universal market share, total AI search traffic, or guaranteed customer exposure.

ShareOfAsk Dashboard Overview

ShareOfAsk organizes its analysis into five main dashboard areas.

Together, these views help marketing teams move from raw AI responses to more structured analysis.

Who Should Use ShareOfAsk?

B2B Marketing Teams

B2B companies can monitor how AI assistants recommend vendors, consultants, and software providers in their industries.

This can help identify gaps in service positioning and competitive visibility.

B2C Brands

Consumer-facing businesses can track whether their products or services appear in relevant AI recommendations.

They can also examine how competing brands are described across common buyer questions.

SEO and GEO Specialists

Search professionals can use ShareOfAsk to complement traditional SEO reporting with measurements from AI-generated answers.

The platform provides visibility into brand mentions, citations, and recommendation patterns that may not appear in conventional search analytics.

Digital Marketing Agencies

Agencies managing several clients can organize monitoring into separate workspaces.

They can use original AI responses, historical comparisons, and shareable reports to explain findings during client reviews.

Freelance Marketing Consultants

Independent consultants can use the platform to research client visibility, identify competitors, and prepare evidence-based recommendations.

Practical Example: Monitoring AI Visibility for a Consulting Business

Consider a CRM consulting company that wants to understand whether AI assistants recommend its services.

The marketing team adds a buyer question:

"Which companies can help migrate our CRM system?"

The team selects ChatGPT, Claude, and Gemini for monitoring.

After collecting responses, ShareOfAsk reveals that two competing firms appear regularly while the tracked company receives fewer mentions.

The Sources dashboard shows citations to a software review website and an industry discussion.

Further investigation reveals that the company has limited visibility on the cited review website.

The Perception dashboard also shows that AI responses mentioning the company rarely discuss its approach to protecting customer data during migrations.

Based on these observations, an action analysis may recommend improving the company's relevant external listings and publishing clearer information about its migration security practices.

The team can then monitor the same questions in future snapshots to see whether the measured responses change.

This example illustrates how ShareOfAsk can support marketing decisions without claiming that any individual action will guarantee improved AI recommendations.

ShareOfAsk Pricing Plans

ShareOfAsk is a paid SaaS platform offering Starter, Growth, and Enterprise plans.

Starter Plan

$49 per month or $490 per year

Designed for businesses monitoring a single brand.

Included features:

1 workspace

Up to 25 active questions

Up to 3 AI models per workspace

Daily monitoring

1 action analysis per month

12 months of history

3 team members

CSV export

Basic public report sharing

MCP access

Growth Plan

$199 per month or $1,990 per year

Designed for agencies and businesses managing multiple brands or clients.

Included features:

3 workspaces

Up to 100 active questions shared across the organization

Up to 4 AI models per workspace

Daily monitoring

Up to 4 action analyses per workspace monthly, with 12 total

Full historical data

10 team members

CSV export

Advanced report sharing

MCP access

Enterprise Plan

Custom Pricing

Enterprise is intended for organizations requiring tailored usage limits, additional sharing capabilities, support arrangements, and manual invoicing.

All plans include MCP access.

Annual billing is priced at the equivalent of ten monthly payments, offering a discount compared with paying monthly for a full year.

Prices are listed in US dollars and exclude applicable taxes.

Plan limits and prices may change. Confirm current details before subscribing.

Benefits of ShareOfAsk

Transparent AI visibility measurement: Inspect the original AI answers supporting reported metrics.

Cross-platform monitoring: Compare brand visibility across multiple AI assistants and search experiences.

Competitive intelligence: Identify which brands appear in relevant buyer recommendations.

Brand perception insights: Understand how AI-generated responses describe products, services, and capabilities.

Citation analysis: Discover external websites referenced in measured AI answers.

Historical tracking: Compare daily monitoring results to identify changes over time.

Actionable recommendations: Connect observed visibility gaps with practical marketing considerations.

Agency-friendly reporting: Share selected findings with clients and stakeholders.

MCP connectivity: Access authorized workspace data through compatible AI assistants.

Limitations to Consider

ShareOfAsk measures selected questions and AI responses rather than every interaction occurring across AI platforms.

Results can vary depending on the model, question wording, language, time, and other factors.

A brand's absence from one response does not necessarily mean it is absent from all AI-generated recommendations.

Similarly, an increase in measured visibility does not automatically indicate an increase in sales, website traffic, or customer conversions.

Automated brand detection and sentiment analysis may occasionally misinterpret wording, making original response verification important.

The platform also focuses on monitoring and recommendations rather than automatically editing websites or executing marketing campaigns.

Frequently Asked Questions

What is ShareOfAsk?

ShareOfAsk is an AI visibility tracking platform that measures how brands appear in AI-generated recommendations, including mentions, competitive positioning, sentiment, and citations.

Which AI platforms does ShareOfAsk monitor?

It supports ChatGPT, Claude, Gemini, Perplexity, Grok, Google AI Overviews, and Google AI Mode.

What is AI Share of Voice?

AI Share of Voice measures a brand's share of counted mentions relative to other brands appearing in the analyzed AI responses.

Can ShareOfAsk track competitors?

Yes. The platform identifies competing brands mentioned in monitored answers and compares their visibility and positioning.

Does ShareOfAsk provide historical monitoring?

Yes. Paid plans include daily monitoring and historical results, with retention depending on the subscription plan.

Can I see the original AI responses?

Yes. ShareOfAsk provides access to the recorded answers behind its visibility measurements.

Does ShareOfAsk track AI citations?

Yes. The Sources dashboard identifies cited websites and pages associated with monitored AI responses.

Can agencies manage multiple clients?

Yes. The Growth plan supports multiple workspaces, making it suitable for managing several brands or client accounts.

Does ShareOfAsk support MCP?

Yes. The platform provides OAuth-based MCP access for compatible AI assistants, subject to workspace permissions.

Can I share reports with clients?

Yes. ShareOfAsk supports read-only report links with configurable visible sections.

Does ShareOfAsk automatically improve AI rankings?

No. The platform provides measurement and recommendations. It does not guarantee placement in AI-generated answers or automatically implement website changes.

Is ShareOfAsk free?

The supplied pricing information describes paid Starter, Growth, and Enterprise plans. No permanent free plan is specified.

About ShareOfAsk

ShareOfAsk was founded in Poland in 2026 by Marcin Pastuszek, a marketing technology professional with approximately 15 years of industry experience.

His background includes co-founding Seodity and PQ Impact.

The platform was developed with an emphasis on transparent AI visibility measurement, inspectable evidence, and practical recommendations for marketing teams.

Its approach focuses on helping organizations understand how AI assistants represent their brands rather than relying solely on abstract performance scores.

Final Verdict: Is ShareOfAsk Worth Considering?

ShareOfAsk is a specialized AI visibility and competitive intelligence platform for organizations that want to understand their presence in AI-generated recommendations.

Its main strengths include multi-platform monitoring, transparent metrics, original answer records, competitor comparisons, citation tracking, and evidence-based recommendations.

The platform is particularly relevant for brands, SEO specialists, GEO consultants, and digital agencies that want to add AI search visibility to their existing marketing measurement processes.

While ShareOfAsk cannot guarantee improved AI recommendations or replace traditional marketing analytics, it provides a structured way to investigate how selected AI systems describe and recommend businesses.

For teams seeking measurable insights into AI-driven brand discovery, ShareOfAsk offers a focused approach to monitoring visibility, evaluating competitive positioning, and identifying potential opportunities for improvement.